AI search is already here and it’s only going to get bigger in NZ as the latest updates are rolled out from the States. ChatGPT, Gemini, Perplexity, even Google’s AI Mode, they’re all answering your customers’ questions without showing your site. If your brand doesn’t appear in those answers, you’re invisible.

The reward? AEO traffic converts better than traditional SEO, because the people clicking through from AI results are already sold on the solution. They’re not just browsing, they’re ready to act.