Depending on the source, the average click through rate (CTR) for a LinkedIn ad is between 0.44% and 0.65%. This means that a good CTR for your LinkedIn campaign will be higher than those average numbers, while a great CTR could be considered anything over 1%. 

At Traction we’ve built a reputation for crafting LinkedIn campaigns that attract higher than average CTR and engagement, and that ultimately deliver a return on your marketing investment.