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Digital Marketing

  • Original Sin SEO

    We helped restaurant Original Sin double its bookings year-on-year

    Traction Marketing helped Christchurch restaurant Original Sin rebuild its online presence and rise to the top of Google search results. Through a focused SEO strategy, the restaurant doubled bookings year-on-year, turning digital visibility into lasting growth.

  • We helped 1Team more than double in-app user engagement

    1Team’s challenge was clear: employers LOVED the app, but employees barely used it. With Traction’s help, they reimagined their marketing from the ground up — and saw user engagement more than double. This case study shows how strategic clarity and collaboration can reshape product success.

  • Google Ads Budget

    Unlocking Small Wins That Scale: What We Learned from Testing a Sticky “Add to Cart” Button on Mobile

  • A playbook for hospitality growth: how Oxford Group climbed to page one and beyond

    With competition heating up, The Oxford Group partnered with Traction to lift its seven venues higher in search, achieving standout visibility, stronger direct bookings, and a clear growth trajectory before acquisition.

  • Lentune case study

    We helped Lentune halve their acquisition cost

    Lentune slashed its cost-per-acquisition by 50 % with Traction’s targeted strategy — unlocking more leads, better ROI and a leaner marketing model in the process.

  • exact broad match

    We helped a leading NZ hair and beauty brand grow online revenue by 2.4x in one month

    When two of NZ’s most recognisable beauty brands found themselves competing for the same customers, their marketing manager knew it was time to find a smarter solution. With Traction’s help, they grew both brands — doubling traffic, 5.5x-ing new customer acquisition, and lifting online revenue by 2.4x in just one month.

  • Google’s “AI Mode”, Your First Look and What It Means for Your Business

    Google’s AI Mode is reshaping the way we search, and it’s only a matter of time before it hits NZ and Australia. Learn how AI-generated answers will impact your business—and how to stay ahead with our proven strategies.

  • Will AI Replace Digital Marketers?

  • How to boost brand awareness with digital marketing

  • AI marketing tools

    Harnessing AI for Smarter Marketing: The Tools Making It Happen