What Does Google’s ‘Helpful Content Update’ Mean for NZ Businesses?
Succeeding as a modern business in New Zealand is about getting on Google’s good side. The reasons are simple: when [...]
What Is Topical Authority in SEO and How Does It Work?
There was a time when search engine optimisation was achieved using nothing more than keywords. But as Google and other [...]
How to choose an SEO agency
Most modern businesses know how critical search engine optimisation (SEO) is to their success. When a potential customer is looking [...]
Are Spelling and Grammar SEO Ranking Factors?
Spelling and grammar are important. Sure, it’s more of a focus for some than others, but it’s fair to say [...]
Can Duplicate Content Hurt Your SEO Rankings?
How much value does your website offer users? Do you deliver information or an experience that can’t be found anywhere [...]
More than SEO: The Five Other Critical Facets of Modern Marketing
We’ve all received the spam emails: “Get to TOP SPOT on Google FAST!” they excitedly shout. Search engine optimisation (SEO) [...]
Local SEO Checklist for NZ Businesses
Back in the 90s, when people were first beginning to understand the potential of the internet, the excitement was in [...]
7 Ways to Improve Your Google Maps Ranking
You might be old enough to remember a time when finding your way from Point A to Point B meant [...]
How to Optimise Your Website for SEO in Christchurch
Search engine optimisation (SEO): everyone knows they need it, but few truly understand it. That’s just how Google and other [...]
Content Marketing: How SEO Should Influence Your Website Build
As the modern storefront of your organisation, designing a website is an exciting prospect. But before you run away with [...]